BusM 498 - Strategic Management: Market-level Data

Reports on over 1,000 industries: size, barriers to entry, segmentation, cost structures, etc.

Reports on consumer markets and trends. Segmentation, branding, positioning, and psychographics. Rich insight into consumer behavior and lifestyles. Coverage is deepest for the U.S.

In-depth industry and market research covering aerospace, transportation, chemicals, materials, food, electronics, energy, environment, construction, healthcare, biotechnology, pharmaceuticals, information technology, and communications.

Alternate title: GMID. An integrated on-line business information system providing key business intelligence on countries, consumers, lifestyles, markets and companies. Excellent for market research, international business case studies, scenario planning and comparative analysis. Formerly known as Global Market Information Database (GMID).

Data about advertising, media, and consumer behavior on the internet and mobile devices.

News, reports, and analysis for information technology (IT) markets.

SMA, a service of SBRnet, provides market research and participation rates for sports and recreation. Includes industry-developed market research, government statistics, facility reports, directories, and news.

BizMiner is a leading online provider of industry financial analysis and market research.

This alternative search interface for the Business Source Premier database makes it easier to find company and industry profiles, country reports, and market research reports. Unlike the traditional interface, it does not allow for searching across multiple EBSCO databases simultaneously.

Detailed consumer survey data. Where else can you cross-tabulate age, media consumption, political viewpoints, and the frequency of Snickers bar consumption? Tutorial for this database can be viewed at https://www.youtube.com/user/iLearningServices/search?query=simmons. *May NOT be used for commercial use, consulting, or outside research projects.

Reports on consumer markets and trends. Segmentation, branding, positioning, and psychographics. Rich insight into consumer behavior and lifestyles. Coverage is deepest for the U.S.

Alternate title: GMID. An integrated on-line business information system providing key business intelligence on countries, consumers, lifestyles, markets and companies. Excellent for market research, international business case studies, scenario planning and comparative analysis. Formerly known as Global Market Information Database (GMID).

ProQuest Statistical Abstracts of the United States is the authoritative and comprehensive summary of statistics on the social, political, and economic conditions of the United States.

From the publisher of Advertising Age, AdAge.com's DataCenter features profiles of top advertisers, media, agencies, ad spending and more.

Detailed consumer survey data. Where else can you cross-tabulate age, media consumption, political viewpoints, and the frequency of Snickers bar consumption? Tutorial for this database can be viewed at https://www.youtube.com/user/iLearningServices/search?query=simmons. *May NOT be used for commercial use, consulting, or outside research projects.

Data about advertising, media, and consumer behavior on the internet and mobile devices.

Reports on consumer markets and trends. Segmentation, branding, positioning, and psychographics. Rich insight into consumer behavior and lifestyles. Coverage is deepest for the U.S.