The Marketing, Advertising, and PR research guides have many tools for researching consumer behavior and demographics, including topics related to diversity and inclusion. Here are some other possibilities:
You can also search diversity, equity, and inclusion topics in familiar article databases like EBSCO.
Many of these suggestions have been borrowed from Indiana University's guide and University of California, Irvine's guide.
Tips from Annette at UCI: Robust diversity data for specific companies or industries can be difficult to find. Here's why:
Companies might address diversity in statements, reports, or SEC filings, but they are not required to release their EEO-1 federal surveys.
Industry-specific practitioner or advocacy groups would need to gather and publish more specific diversity data beyond what the US government compiles.
Try pasting this search in Google: [your industry] AND diversity AND (statistics OR facts OR data OR survey) site:.org
