"ConsumerAffairs.com is an independent Web-based consumer news and resource center."
Consumer Expenditure SurveyFrom the Bureau of Labor Statistics, this resource provides data on consumer demographics and expenditure patterns. A wide variety of reports and tables are available for download.
Consumer GuideProvides information on how to make buying decisions on thousands of products, including automobiles. Gives manufacturer suggested retail price (MSRP), best buy and budget buy recommendations.
The FTC provides information and resources on consumer protection issues.
NHTSA's 5-Star Safety RatingNHTSA's 5-Star Safety Ratings help consumers make smart decisions about safety
when purchasing a vehicle. You can also search ratings by manufacturer.
StatsAmericaStatsAmerica is a service of the Indiana Business Research Center (IBRC) at Indiana University's Kelley School of Business. Includes thousands of data items from hundreds of data sets from dozens of federal and state sources, along with some commercial or private source data.
Utah Consumer ProtectionLinks to the Utah Division of Consumer Protection, a division of the Utah Department of Commerce, which has its purpose to respond to consumer complaints, unfair and deceptive business practices, and provide consumer education.
Alternate title: GMID. An integrated on-line business information system providing key business intelligence on countries, consumers, lifestyles, markets and companies. Excellent for market research, international business case studies, scenario planning and comparative analysis. Formerly known as Global Market Information Database (GMID).
For research or private study for academic purposes only. Only students, faculty, and staff may access.
Edited by New Strategist Editors The, New Strategist Press, LLC, 2013
The Routledge Companion to Consumer Behavior Analysis by Gordon R. Foxall (Editor)The Routledge Companion to Consumer Behavior Analysis provides a unique and eclectic combination of behavioral, cognitive and environmental perspectives to illuminate the real-world complexities of consumer choice in a marketing-oriented economy. Edited by a leading authority in the field, the contributing authors have created a unique anthology for understanding consumer preference by bringing together the very latest research and thinking in consumer behavior analysis. This comprehensive and innovative volume ranges over a broad multi-disciplinary perspective from economic psychology, behavioral psychology and experimental economics, but its chief focus is on the critical evaluation of consumer choice in the natural settings of affluent, marketing-oriented economies. By focussing on human economic and social choices, which involve social exchange, it explores and reveals the enormous potential of consumer behavior analysis to illuminate the role of modern marketing-oriented business organizations in shaping and responding to consumer choice. This will be of particular interest to academics, researchers and advanced students in marketing, consumer behavior, behavior analysis, social psychology, behavioral economics and behavioral psychology.
Consumer Behavior by Felix Saito (Editor)This book introduces concepts of corporate environmental responsibility and individual environmental responsibility, identify their key indicants, and offer evidence of robust relationships between them
Mobile Marketing Channel by Mahmud Akhter Shareef; Yogesh K. Dwivedi; Vinod KumarThis book attempts to address, explore, and conceptualize the epistemological paradigms of SMS as an alternative marketing channel or in combination with other existing traditional channels. It promotes a multichannel strategy in the light of synthesized marketing distribution, consumer behavior, and information and communication technology (ICT)-related behavioral theory to develop, establish, and launch a guiding theory and practice for this emerging area. Usage of mobile phones and hand-held wireless devices is growing and diffusing so quickly that 21st century marketing managers find a great potential for this wireless channel to be the most effective media for maintaining a consumer relationship that provides the highest quality service. The emergence of SMS-based direct marketing as a distinct channel or embedded with other channels is characterized by several issues, challenges, barriers, and limitations. This book examines and postulates the following interrelated issues related to wireless marketing (particularly the SMS-based marketing channel): (i) Consumer behavior for mobile phone SMS – perception, exposure, and attention; (ii) Consumer attitudes toward SMS-based marketing channels; (iii) The scope of SMS to meet consumer service output demands from an online channel; (iv) Consumer selection criteria for mobile phone SMS channel structure; (v) Mobile channel structure as an efficient and effective consumer interaction mode; and (vi) Consumer multichannel behavior. It is important to use the SMS-based mobile channel as a radical tool of interactive marketing and seamless service marketing, as there is the opportunity to maximize, until now, unutilized benefits of this efficient and popular direct marketing channel