Subject Guides: Advertising: Scholarly Journals

Find Scholarly Journal Articles

Business Source Ultimate (EBSCO) This link opens in a new window
The premier database for scholarship in business disciplines.
Communication Source (EBSCO) This link opens in a new window
Full text for over 200 journals.
ProQuest One Business This link opens in a new window
Broad coverage of marketing, business, and many other disciplines.
Gale Communications & Mass Media Collection This link opens in a new window
Academic OneFile (Gale) This link opens in a new window
Peer-reviewed full-text scholarly content across the academic disciplines.
APA PsycInfo (EBSCO) This link opens in a new window
Behavioral sciences covering a variety of topics, including advertising, marketing, economics, and organizational behavior.
Social Sciences Citation Index (SSCI): Web of Science This link opens in a new window
A favorite with faculty, SSCI is a multidisciplinary index with citation analysis capabilities.
Scopus (Elsevier) This link opens in a new window
A competitor to SSCI, with even greater coverage.
Google Scholar This link opens in a new window
Vast, multidisciplinary, and familiar. Quick when searching for a specific title, but often less efficient when searching on topics.
JSTOR This link opens in a new window
An archive of key journals. Not the best tool for finding current research.

Contact:

elizabeth_smart@byu.edu
5452 HBLL

801-422-4995

Subjects: Communications, Global Women's Studies, Humanities, Media Arts